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CS Beyond the Support Desk

Abstract art of multiple signal threads converging into one bold forecast line, representing scattered churn signals merging into a single rolling number.

Abstract art of multiple signal threads converging into one bold forecast line, representing scattered churn signals merging into a single rolling number.

Turning Churn Signals Into a Rolling Forecast

In demand planning, nobody trusts a single number. POS scans, distributor orders, market intelligence — each signal has its own blind spot.

Maayan Kaplan

Sep 52 min read

Abstract illustration of forecast arcs radiating outward, crossed by a trajectory line marking renewal accounts.

Abstract illustration of forecast arcs radiating outward, crossed by a trajectory line marking renewal accounts.

Renewal Forecasting: A CS Framework

Most CS orgs treat the renewal number like a one-time snapshot. This week's post borrows a habit from supply chain planning — the rolling forecast — and applies it to how I track renewals, size risk buffers, and decide which accounts get closer attention.

Maayan Kaplan

Aug 42 min read

hello@stratexo.biz · Austin, TX

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